검색어 : 통합검색[Grewal Dhruv]
총 188건 중 188건 출력
, 6/19 페이지
-
51
- Marketing and the law
- Aalberts, Robert J.; Mosier, Gregory C.; Grewal, Dhruv; Grewal, Diana S.; ; (Journal of the Academy of Marketing Science, v.19, 1991, pp.275-277)
-
52
- Internet retailing: enablers, limiters and market consequences
- Grewal, Dhruv; Iyer, Gopalkrishnan R; Levy, Michael; ; (Journal of business research, v.57, 2004, pp.703-713)
-
53
- A Systematic and Visual Overview of 25 Years of the <i>Journal of Service Research</i>: The Journey Continues
- Wetzels, Martin; Grewal, Dhruv; Wetzels, Ruud; Department of Marketing, EDHEC Business School, Roubaix, France; Toyota Chair of Commerce and Electronic Business and Professor of Marketing, Babson College, USA; Fractional Professor of Marketing, University of Bath, UK; and Honorary Distinguished Visiting Professor of Retailing and Marketing, Tecnoló gico de Monterrey, Mexico; Department of Business Administration (Marketing Group), Nijmegen School of Management, Radboud University, Nijmegen, The Netherlands; (Journal of service research : JSR, v.26, 2023, pp.479-492)
-
54
- Meta-analysis: integrating accumulated knowledge
- Grewal, Dhruv; Puccinelli, Nancy; Monroe, Kent B.; ; (Journal of the Academy of Marketing Science, v.46, 2018, pp.9-30)
-
55
- Comparative Price Advertising: Believe It or Not
- COMPEAU, LARRY D.; GREWAL, DHRUV; CHANDRASHEKARAN, RAJESH; ; (The Journal of consumer affairs, v.36, 2002, pp.284-294)
-
56
- The negative effect of policy restrictions on consumers’ post-purchase reactions to price-matching guarantees
- Estelami, Hooman; Grewal, Dhruv; Roggeveen, Anne L.; ; (Journal of the Academy of Marketing Science, v.35, 2007, pp.208-219)
-
57
- Personal Selling in Retail Settings: How Does the Internet and Related Technologies Enable and Limit Successful Selling?
- Grewal, Dhruv; Levy, Michael; Marshall, Greg W.; ; (Journal of marketing management, v.18, 2002, pp.301-316)
-
58
- Addressing the greatest global challenges (UN SDGs) with a marketing lens
- Grewal, Dhruv; Kopalle, Praveen K.; Hulland, John; ; (Journal of the Academy of Marketing Science, v.52, 2024, pp.1263-1272)
-
59
- Understanding Service Convenience
- Berry, Leonard L.; Seiders, Kathleen; Grewal, Dhruv; Texas A&M University.; Babson College.; Babson College.; (Journal of marketing, v.66, 2002, pp.1-17)
-
60
- Understanding the co-creation effect: when does collaborating with customers provide a lift to service recovery?
- Roggeveen, Anne L.; Tsiros, Michael; Grewal, Dhruv; ; (Journal of the Academy of Marketing Science, v.40, 2012, pp.771-790)
QUICK MENU
