검색어 : 통합검색[Grewal Dhruv]
총 188건 중 188건 출력
, 1/19 페이지
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- The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions
- Grewal, Dhruv; ; (Journal of retailing, v.74, 1998, pp.331-352)
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2
- Scientific method and retailing research: A retrospective
- Brown, J.R.; Dant, R.P.; ; (Journal of retailing, v.84, 2008, pp.1-13)
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3
- Product quality expectations: Towards an understanding of their antecedents and consequences
- Grewal, Dhruv; ; (Journal of business and psychology, v.9, 1995, pp.225-240)
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4
- The Impact of In-Store Inspirational (vs. Deal-Oriented) Communication on Spending: The Importance of Activating Consumption Goal Completion
- Grewal, Dhruv; Ahlbom, Carl-Philip; Noble, Stephanie M.; Shankar, Venkatesh; Narang, Unnati; Nordfä lt, Jens; Dhruv Grewal is Toyota Chair of Commerce and Electronic Business, Professor of Marketing, Babson College, USA; Fractional Professor of Marketing, University of Bath, UK; and Honorary Distinguished Visiting Professor of Retailing and Marketing, Tecnoló gico de Monterrey, Mexico (email: ). Carl-Philip Ahlbom (corresponding author) is Senior Lecturer, School of Management, University of Bath, UK (email: ). Stephanie M. Noble is Proffitt's Professor of Marketing, University of Tennessee, USA (email: )....; Dhruv Grewal is Toyota Chair of Commerce and Electronic Business, Professor of Marketing, Babson College, USA; Fractional Professor of Marketing, University of Bath, UK; and Honorary Distinguished Visiting Professor of Retailing and Marketing, Tecnoló gico de Monterrey, Mexico (email: ). Carl-Philip Ahlbom (corresponding author) is Senior Lecturer, School of Management, University of Bath, UK (email: ). Stephanie M. Noble is Proffitt's Professor of Marketing, University of T; (JMR, Journal of marketing research, v.60, 2023, pp.1071-1094)
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5
- Market Price Variation, Perceived Price Variation, and Consumers' Price Search Decisions for Durable Goods
- Grewal, Dhruv; Marmorstein, Howard; ; (The Journal of consumer research, v.21, 1994, pp.453-460)
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6
- Passing the baton
- Levy, Michael; Grewal, Dhruv; ; (Journal of retailing, v.77, 2001, pp.429-434)
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7
- Publishing perspectives from the editors
- Levy, Michael; Grewal, Dhruv; ; (Journal of retailing, v.83, 2007, pp.247-252)
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8
- Emerging Issues in Retailing Research
- Grewal, Dhruv; Levy, Michael; ; (Journal of retailing, v.85, 2009, pp.522-526)
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9
- Assimilation of advertised reference prices: the moderating role of involvement
- Chandrashekaran, Rajesh; Grewal, Dhruv; ; (Journal of retailing, v.79, 2003, pp.53-62)
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10
- Anchoring effects of advertised reference price and sale price: The moderating role of saving presentation format
- Chandrashekaran, Rajesh; Grewal, Dhruv; ; (Journal of business research, v.59, 2006, pp.1063-1071)
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