Harvard business review on strategic alliances
Harvard Business School Press
| 자료유형 | 단행본 |
|---|---|
| 서명/저자사항 | Harvard business review on strategic alliances. |
| 단체저자명 | Harvard Business School Press. |
| 발행사항 | Boston, MA : Harvard Business School Publishing Corporation, c2002. |
| 형태사항 | vii, 216 p. : ill. ; 23 cm. |
| 총서사항 | A Harvard business review paperback |
| ISBN | 1591391334 (alk. paper) |
| 일반주기 |
Includes index.
|
| 내용주기 | Collaborate with your competitors--and win / Gary Hamel, Yves L. Doz, and C.K. Prahalad -- Is your strategic alliance really a sale? / Joel Bleeke and David Ernst -- Use joint ventures to ease the pain of restructuring / Ashish Nanda and Peter J. Williamson -- Group versus group : how alliance networks compete / Benjamin Gomes-Casseres -- Collaborative advantage : the art of alliances / Rosabeth Moss Kanter -- Saving the business without losing the company / Carlos Ghosn -- When is virtual virtuous? organizing for innovation / Henry W. Chesbrough and David J. Teece -- The way to win in cross-border alliances / Joel Bleeke and David Ernst. |
| 통일서명 | Harvard business review. |
| 일반주제명 | Strategic alliances (Business) |
| 분류기호 | 338.87 |
| 언어 | 영어 |
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